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Head of Strategic Marketing Biology job in Burlington

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Burlington, Massachusetts - MA Merck Group

Job Ref:	297008
Employer:	Merck Group
Category:	General Marketing
Job Type:	Full Time
Salary and Benefits:	USD 216,000.00 - 403,500.00 per year
Location
State:	Massachusetts - MA
City:	Burlington
Map:	United States, Massachusetts , Burlington (Show on map)
Description
Work Location: Burlington, Massachusetts Shift: No Department: LS-DS-BM Strategic Marketing Recruiter: Lizi Masuko This information is for internals only. Please do not share outside of the organization. Your Role: As the Head of Strategic Marketing for Biology, you will be instrumental in shaping the strategic direction and growth of the Business Unit, directly influencing its success in the competitive life sciences market. Key responsibilities: Global Marketing Strategy: Develop and lead global marketing strategies to drive growth and profitability. Create short and long term plans, conduct market sizing, competitive analysis, customer VOC, and value modeling. Analyze and monitor market trends, shifts, and report on unmet needs, implications for positioning, and growth opportunities globally. Innovation Initiatives: Collaborate with R&D and business field leads on innovation initiatives driven by market trends, unmet customer needs, and growth opportunities. Build a robust innovation pipeline through ideation, gap analysis, and roadmap development. Value Proposition: Create compelling, differentiated value propositions tailored to target markets and customers. Pricing Management: Develop pricing strategies informed by competitive analysis, value modeling, and total cost to serve. Establish pricing margin bands and approve exceptions as needed. Collaborate with marketing communications and regional commercial teams to execute activation plans, providing guidance, training and content development support. Support the development of business cases for commercialization opportunities and partnership discussions. Overseeing the business planning and execution function, where you will guide strategic planning for the business unit. Who you are: Minimum Requirements: Bachelor's Degree and Masters' Degree. 10+ years of proven experience in Strategic Marketing or 5+ years in Management Consulting working with the life sciences or biotechnology sectors. 5+ years' experience of leadership/managerial experience. Excellent Leadership Skills with proven track record of building and developing successful teams, both in direct management and matrix environment, fostering high impact and performance culture. You are a strategic thinker focused on results, capable of developing long-term marketing strategies that align with business objectives. You possess a strong understanding of market dynamics and customer insights, enabling you to identify opportunities and threats effectively. You have exceptional communication and interpersonal skills, allowing you to build strong relationships with stakeholders and present ideas clearly. You are proficient in data analysis and strategic planning tools, using metrics to inform decision-making and optimize marketing performance. Ability to navigate ambiguity and provide clear direction in a highly dynamic and fast-paced environment, ensuring effective execution across stakeholders. Experience leading across a complex, international network of stakeholders, including Commercial, R&D, Quality and Operations. Ability to travel internationally (up to 20%). Preferred Requirement: PhD in Biology or relevant scientific discipline preferred. Experience in commercial area is an added advantage. Pay Range for this position: $216,000 - $403,500 The offer range represents the anticipated low and high end of the base pay compensation for this position. The actual compensation offered will be determined by factors such as location, level of experience, education, skills, and other job-related factors. Position may be eligible for sales or performance-based bonuses. Benefits offered by the Company include health insurance, paid time off (PTO), retirement contributions, and other perquisites. For more information click here. The Company is an Equal Employment Opportunity employer. No employee or applicant for employment will be discriminated against on the basis of race, color, religion, age, sex, sexual orientation, national origin, ancestry, disability, military or veteran status, genetic information, gender identity, transgender status, marital status, or any other classification protected by applicable federal, state, or local law. This policy of Equal Employment Opportunity applies to all policies and programs relating to recruitment and hiring, promotion, compensation, benefits, discipline, termination, and all other terms and conditions of employment. Any applicant or employee who believes they have been discriminated against by the Company or anyone acting on behalf of the Company must report any concerns to their Human Resources Business Partner, Legal, or Compliance immediately. The Company will not retaliate against any individual because they made a good faith report of discrimination.

ref: (297008) 46 days ago

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